top of page
Bar Chart_edited_edited.jpg

What's the Smartest Way to Improve Growth?

Find Out With a Breakout Score.

Sales, marketing, brand, and culture must be strong and fully aligned to drive growth.

But many companies lack this expertise and can only guess what’s working and what’s not. 

The Breakout Score™ uses expert analysis and AI to reveal what's strong, what's off track, and what to fix first to fuel growth.

Get a Quick Snapshot. Try Our Free Breakout Demo Score. 

10 questions. 2 minutes. Instant high-level result.​

(Get a detailed assessment with our full Breakout Score.)

A Breakout Score is Your Roadmap to Clarity. 

The Breakout Score is a simple way to measure your business's growth readiness based on the strength and alignment of your sales, marketing, brand, and culture.

Your Breakout Score Report includes: 

  • Your Company's Overall Breakout Score

  • Four Growth Driver Optimization Scores 

  • Your Breakout Alignment Score 

  • Insights for each score

  • Strengths, challenges, and key priorities 

​

​

Each score assesses the strength of what is being measured on a 100 point scale, from overall readiness and alignment, to each individual area.

This is a partial sample of an actual company's Overall Breakout Score

image.png

Get the clarity to make confident decisions and build growth momentum.

Understand What Truly Drives Your Growth.

SALES

Converts opportunity to revenue. The engine for powering growth Critical areas such as: - Strategy/Funnel - Forecasting - Account Models  - Metrics/Retention

MARKETING

Sparks awareness and drives demand. The fuel for accelerating growth​ Critical areas such as: - Target Market - Digital/Content - Campaign Planning - Customer Journey

BRAND

Shapes perception and builds trust. The foundation for growth Critical areas such as: - ​​​Architecture & Strategy - Positioning - Message Tone/Voice - Story and Experience

CULTURE

Unites and energizes people. The force for sustaining growth Critical areas such as: ​- Vision/Mission - Values - Leadership - Community

Identify What's Slowing Growth. Restore Momentum. 

When sales, marketing, brand, and culture drift out of alignment, growth slows. Often without warning.   

 

The Breakout Score reveals what’s strong, what’s stuck, and where alignment is breaking down.

Three Steps to Clarity and Growth. 

1

COMPLETE THE SURVEY

40+ strategic questions assess your key growth drivers. 

2

GET YOUR BREAKOUT SCORE

​Your custom Breakout Score with insights is emailed in 24 hours.

3

TAKE ACTION

Take informed action on your own or leverage our expert guidance.

Choose Your Breakout Score

​Select the best Breakout Score for your business: A solo leader report or leadership team score. Already clear on your challenges and just need expert guidance? Take advantage of our consulting engagements without a Breakout Score. 

Get the insight and support that matches your business today and moves it forward tomorrow.

Designed for owners and leaders who want clarity from their perspective. Both options include the full Breakout Score Report. For best results, we recommend adding consulting.

Breakout Score for One Leader 

This is ideal for companies wanting deeper, multi-perspective insight. 

Team Breakout Score (2 or More Leaders)

Every leader gets their own Breakout Score™ Report and the company receives an Executive Breakout Report based on all responses. 

Already know your challenges and just need guidance? 

Book up to a 2-hour Breakout Session for expert feedback. Need more than 2 hours or ongoing/project-related support? Request a custom quote. 

Breakout Consulting Only

For more than 2 hours or ongoing/project-based consulting.

About The Breakout Group:
Bill Glenn, Founder

"Growth can be maximized only when sales, marketing, brand, and culture are optimized and fully aligned. Absent the knowledge and resources to achieve this, it's guesswork. The Breakout Score™ uses a unique blend of AI and expert guidance to eliminate guesswork and drive results."​​​

BG headshot.jpg

Bill Glenn is a sales, marketing, and brand strategist. He helps companies unlock growth by using 30+ years of knowledge and experience to solve sales, marketing, and brand challenges.

His background includes startups, mid-size companies, and Fortune 50 brands where he built a rare blend of sales, marketing, strategic, analytical, and creative expertise across a variety of industries such as sports, entertainment, technology, financial services, legal, and construction.

​As founder of The Breakout Group, Glenn created the Breakout Score™, an AI-powered, expert-guided index that assesses a company's growth- readiness, including the strength and alignment of brand, marketing, sales, and organizational culture. ​​​​

His approach combines AI, data, and related insights with real-world experience to help leaders replace guesswork and speculation with clarity.​​​​

Related Highlights​

​

  • Launched the Insights & Analytics Group at The Marketing Arm, including ROI modeling.

  • Co-founder of the DBI, the first data scoring index for evaluating celebrity/athlete endorsements.

  • Adjunct marketing and sales professor at SMU, Baylor University, and the University of Dallas. 

  • Featured expert on CNBC, MSNBC, Bloomberg News and in Ad Age, USA Today, and SBJ.

  • Consultant and speaker for business sales, marketing, brand integration, and growth. 

​​​

bottom of page